Mastering The Business of Art

What is MBA for Artists?

We Empower Creative Minds

If you are an artist and your answer is “yes” to any of the questions below, you could be feeling confused, anxious, and stuck in your art career.

1. Do you want to sell more art but you’re not sure where to start?

2. Are you getting compliments but not sales?

3. Are you unsure that you are pricing your art correctly?

4. Are you not confident about who wants to buy your art and why; your niche?

5. Are you tired and failed of well-intentioned artists giving you advice on how to sell your art?

6. Are you trying to figure this out by yourself?

Mastering The Business Of Art has simple yet effective solutions to these challenge faced by artists.

We conduct short workshops for Visual Artists including Painters, Sculptors, Photographers, Illustrators to help sell their works better.

Why do you need to sign up for MBA for Artists?

Unfortunately, there’s more to being an artist than just making art!

That’s especially true if you want to start showing your work in exhibitions, getting featured online, winning awards, or being included in publications.

Your audience isn’t going to just stumble upon your work overnight. Curators and gallerists aren’t going to seek you out and beg you to be in their exhibitions.

It takes a TON of hard work.

But you already knew that, right?

What is Course Content?

Basics of Art Marketing

How Art Marketing principals are different than traditional Marketing

SMART Goal Setting for Artists

Professional way to PACKAGE and PRESENT your artworks

Essential Communication Tools

Communicating correct information about your artworks to your customers will help them come to a decision to buy your art.

Correct way to PRICE your Artworks

Personal Brand Building activity for Artists

Finding Your Target Customers

- Understand why customers buy art

- Understand why customers don’t buy art

- Identify your target customers

- Where to find target customers

- How to create demand for your art

- How to influence them to buy your art

How to handle the Art Sales Process effectively

- How to handle inquiries

- Not all inquiries convert into sale. You will learn the art of closing sales.

- Negotiations

- Follow Ups

Building a strong Online Presence

How to get in radar of an Art Gallery, Curators and Dealers

Know what is Vanity gallery and how to stay away from them

How to organize an Art Exhibition for a Sold-Out Show

Documentation

Does this sound like an alien concept. You will understand what are the must have documentations for artists.

Expert Advice on Random Question

When it comes to giving insightful information to any art sales related concerns, Sharddha Purnaye is as good as you'll ever get.

What to expect from the course?

- Live Session with the Art Curator, Writer and Artist Coach, Shraddha Purnaye.

- As an Artist you will get a clear cut idea of how to build a career in fine arts.

- What is a step by step process of creating a brand as well as marketing strategy for your art.

- What is step by step process of selling an Artwork.

- How to confidently talk to the customers.

- How to get repeat sales from the existing customers.

- Increase your Art Sales from X to 10 X.

- How to actually build and sustain an Art career.

- Personalized sales strategy review by Shraddha Purnaye (invaluable).

Lets meet the Coach

Shraddha Purnaye is an Art Curator, Writer and Artist Coach working from Mumbai, India.

She has more than 12 years of experience in curating and selling artworks across all genre. She also works as an Art Consultant with many corporates.

The workshop has been designed by Shraddha along with experts from Sales and Marketing and specially customised for Visual Artists.

FB: www.facebook.com/shraddha.purnaye

Insta: Shraddha Purnaye Art Curator

Find out more

Ready to Sign Up?

By now you must have understood that developing a brand as well as a marketing strategy and sales platform for an artist is as important as creating your artwork.

If this excites you then you are ready to take the first step.

Follow the process of registration.

Fees is only Rs. 999/-.

Register by paying the fees below.

Email your portfolio or images of your artworks on info@masteringthebusinessofart.in

Receive a copy of Free Task Sheet and Free Marketing and Sales Tools.

Join the online class on Google Meet as per schedule.

The coach will be in touch with you.

For any assistance give us a call on 83699 48860

Testimonials

Jasmine D. Shah - Artist - 3rd Feb 2019, Mumbai

Garima Tamrakar - Artist - 3rd Feb 2019, Pune

Jasmine D. Shah - Artist - 3rd Feb 2019, Mumbai

Well, if you are ready with your artwork and want to take the first plunge into the art market, this is the course you should not miss. It will challenge you in many ways and thus empower you to fulfil your art goals!

Anou Singhvi - Artist - 3rd Feb 2019, Mumbai

Garima Tamrakar - Artist - 3rd Feb 2019, Pune

Jasmine D. Shah - Artist - 3rd Feb 2019, Mumbai

This workshop is not much more, its much much more for visual artists. It is a very innovative way of teaching, especially the Psychology for Selling Art.

Garima Tamrakar - Artist - 3rd Feb 2019, Pune

Archana Nirav Tanna - Artist - 28th April 2020 - Dubai

This is first time that we artists have started thinking hard about how to brand ourselves and our works. I am determined to apply everything that I have learnt here. This session is a must for all artists.

Archana Nirav Tanna - Artist - 28th April 2020 - Dubai

It was a well covered program. Shraddha is extremely open to questions and is very well equipped to answer any queries. The course is extremely informative and interactive.

Prasenjit Sengupta - Artist - 28th April 2020, Delhi

Archana Nirav Tanna - Artist - 28th April 2020 - Dubai

Prasenjit Sengupta - Artist - 28th April 2020, Delhi

This is an excellent program, very informative and useful. Artist community should attend this workshop atleast once. I am freelance documentry photographer, it has helped me to understand the business of Art. Thank you Sraddha .....

Nitu Chhajer - Artist - 16th May 2020, Howrah

Archana Nirav Tanna - Artist - 28th April 2020 - Dubai

Prasenjit Sengupta - Artist - 28th April 2020, Delhi

Thanks a lot Shraddha, your workshop was really amazing and insightful. I am very clear on how to present myartworks to my target audience, how to communicate with clients and also negotiations. Lots of love and blessings to you.

Alumni Artists

We have conducted 8 sessions across Indian cities such as Mumbai, Pune and Bangalore. As the world moves virtual it has in fact created a larger platform for artists to join our Live Classes from anywhere in the world.

We have empowered many artists such as.....

Aaraty Mehta, Aashita Paliwal, Alifiya Padghawala, Alison Pinto, Amit Kawale, Anita Hudlikar, Anjali Nair, Ankur Rana, Anou Singhvi, Anushka Jain, Archana Bangera, Archana Tanna, Balaji Ubale, Bhavika Mangnani, Bijan Halder, Bipin Sathvara, Chandrakant Patil, Debashree Mullick, Deepa Anand, Deepa Kriplani, Dipali Meher, Dr Rajdeep Guha, Dr. Susupta Chaudhuri, Garima Tamrakar, Harshad Badbe, Hetal Seth, Hetal Shah, Hetal Shukla, Himali Kesarkar, Indranil Garai, Janvi Pandey , Jasmine Shah , Kalyani Dere , Kirti Khanage, Krishna Giri , Kruti Jhaveri, Laxmi Nadgir, Laxmi Priya, Maitry Shah, Mamta Shah, Manisha Mohnani , Mansi Khamkar, Mena Malgonkar, Muskan Mehta, Natasha Kawde, Neena Singh, Nitu Chhajer, Omkar Kshirsagar, Paramita Chowdhury , Paromita Guha, Pooja Choudhary, Prajakta Patil, Prasenjit Sengupta, Prathamesh Shetty, Rajashree Dadarkar, Ramesh Mundargi, Ramnath, Ratnakar Kamat, Ravindra Pawar, Ritu Dua, Ruby Ram , Sachin Bhandari, Saify Akolawala, Sailee Holkar, Saloni Lodha, Sanjay Bhatnagar, Sanjay Mhatre, Sanjay Sharma, Satyajeet Pandere, Shailesh Parwatkar, Shailly Lal, Sharmeen Sahibole , Shilpa Karalkar, Shivani Ojha, Shreya Padmanabhan, Shrinivas Gadre, Shruti Dhabale , Shruti Zagade, Shweta Chandra, Siddharth Gundawar, Siddharth Sagvekar, Smita Raje Deshpande, Sourabh Sharma, Suhas Salunke, Sujit Giram, Sumangala Agarwal, Swapnil Godse, Tapasi Mohanty, Tejasvi Chaphekar, Veen Dixit, Vijaykiran, Vinayak Mindhe, Vinit Panchal, Vinita Thanwani, Vishakha mall, Vishnupriya, Winnie Mahajan, Yamini Sultania and many more counting ……